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BBC: India’s ingenious approach to life

Western companies could benefit by adopting frugal principles, says Jaideep Prabhu, Jawaharlal Nehru Professor of Indian Business and Enterprise at Cambridge Judge. “You’ve now got frugal startups doing things faster and cheaper than large companies. Just look at Raspberry Pi…

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Marketing award

Paper on innovative new ventures co-authored by Professor Jaideep Prabhu of Cambridge Judge Business School wins Best Paper on Entrepreneurship award from the American Marketing Association. A research paper on innovation in entrepreneurship co-authored by Jaideep Prabhu, Jawaharlal Nehru Professor of…

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Marketing award

Circular and frugal

Video thoughts of participants of the inaugural edition of InnoFrugal UK, the UK’s first conference dedicated to the subject of frugal innovation and the circular economy. The inaugural edition of InnoFrugal UK, the UK’s first conference dedicated to the topic…

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Circular and frugal - colourful buttons

The Conversation: How tech can bring dignity to refugees in humanitarian crises

An article co-authored by Corinna Frey, PhD candidate at Cambridge Judge Business School, looks at how technical innovations could improve lives of people in refugee camps. “Applied responsibly, technology can give humanitarian ethical ideals new life. In the process, it…

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Frugal innovation

Professor Jaideep Prabhu says that doing more with less makes sense – whatever your location. On 26 January 2001, an earthquake of magnitude 7.9 hit Gujarat, India, killing over 25,000 people. Mansukhbhai Prajapati, a rural potter, escaped with his life…

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Professor Jaideep Prabhu, Cambridge Judge Business School, Photographed by Anna Huix

Inhibiting innovation

Dr Nektarios Oraiopoulos, University Lecturer in Operations Management at Cambridge Judge Business School, on how the organisational structures of large companies inhibit innovation, and what you can do to buck the trend. Innovation in practice requires experimentation. With experimentation comes the…

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Building your innovative ecosystem

By Professor Stelios Kavadias, Margaret Thatcher Professor of Enterprise Studies in Innovation & Growth, and Director of the Entrepreneurship Centre We know that innovation is at the core of growth and economic prosperity. Yet, the rapid pace of innovation that…

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Individuals Coming Together to Unite in Harmony. This image is a visual metaphor for many people joining together as a family, team, network, company, religious group or political party.

The complexities of innovation

Innovation isn't as simple as choosing from a menu – it depends on a company's organisational structure, says new paper co-authored by Professor Stylianos (Stelios) Kavadias of Cambridge Judge Business School. Every company wants to be innovative, and this often…

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Business model innovation goes online

Traditional business models are under increasing pressure, from changes in the market place, rapidly developing innovation and divergent buying patterns. The most successful businesses are those that are willing to embrace change and adapt to the world around them. But…

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Running Man,Network connection turned into, vector illustration.

Tearing up the innovation rulebook

Why a new approach to innovation could give Chinese companies the edge over their western rivals, says Cambridge Judge professor Peter Williamson. Think the challenge from China is all about low-cost manufacturing? Think again. A new approach to innovation, which…

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Aerial view of Shanghai