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Dr Noreena Hertz, CIBAM: Gucci capitalism to co-operative capitalism

Themes: Globalisation and international business, Guest speakers

Dr Noreena HertzCorporations and governments are having to face up to the new challenges of how to operate in a global business environment where the financial sector is broken and needs fixing, and protecting the environment is a major concern for all. The Centre for International Business and Management (CIBAM) at Cambridge Judge Business School invited some of the leading thinkers in “Green Business and Green Values” to share their thoughts on how to meet these new business challenges in the 21st century.

Dr Noreena Hertz, Associate Director of CIBAM, on why in an interconnected world an open source form of capitalism is what is required for longer term viability.